Analytics Services

analytics Services - Alynome leads the way

Data-Driven Marketing & UX Optimized by Advanced Analytics & Automation

Highly targeted data-driven marketing with user experiences personalized to each individual across all touchpoints is key to success today. Alynome provides the leading edge strategic, analytic, and technology experience to design and implement comprehensive web analytics, optimized UI/UX, and marketing automation solutions tailored to your unique needs. Alynome leads the way.

  • Design and implement a comprehensive analytics strategy that creates data-driven web and mobile omni-channel digital marketing and automation to deliver robust growth and ROI in disruptive and hyper competitive markets.
  • Insightful user analytics and platform intelligence using UI/UX heatmaps and user flow visualizations combined with engagement data and user testing to continuously improve UI/UX design, customer journeys, functionality, speed, and conversion.
  • Google Analytics setup, report customization, and data integration with Google Search Console and other IT systems to collect, analyze, and report omni-channel traffic, engagement, A/B and multivariate testing optimization, conversion, and attribution.
  • Google Tag Manager setup and customization to collect detailed on-page user engagement information to optimize the UX/UI, conversion, remarketing, and attribution.
  • Google Data Studio and Excel dashboards to explore and understand user engagement.
  • Pardot marketing automation optimizing prospect email mailing lists, email campaigns, and forms to target specific prospects, capture data, and automate lead nurture, lead scoring, customer onboarding, and send renewal notices.
  • Google Ads, Facebook Ads and Amazon Ads analytics to optimize keywords, campaign groups, bids, targeting, and retargeting.
  • Salesforce lead capture, rule, queue, funnel, workflow, role, assignment, follow-up, dashboard, report customization, data integration, data synchronization, and administration.
  • Data clean-up and preparation with Excel and Google Sheets to remove outlier data that skews analysis, combine data from multiple sources, and refine schema for integration that provides useful data for import into analytics and reporting platforms.
  • Google Analytics, Google Search Console, Google Tag Manager, Google Data Studio, SQL, Pardot, Salesforce, Hootsuite, Adobe Creative Cloud, Excel, Google Sheets.